In this 20 minute online teaching, I’ll walk you through how to create the right referral partner profile so you can save time and energy when cultivating new people to refer to you.
Why Leave Referrals to Chance?
Why Leave Referrals to Chance?
A fundamental piece of referrals is someone (a prospect) having a need that you can solve when they become your client. Who stands between you and that prospect is the referral partner (or referral source), they are the person who can connect you with prospects.
Your goal is to know the people who know your prospects before you do. But we’re not looking for one-off opportunities, one-off referrals. We want to cultivate relationships with those who come across your ideal client with some level of regularity. For that you need to know the profile of who is more likely to refer.
In this month’s 20 minute teaching, I’m going to walk you through how to create your ideal referral partner profile which you leverage to save time and find greater alignment for more referrals.
During this FREE training, I'll break down:
- The four types of referral partners (sources)
- The difference between upstream and downstream referrals
- The process to identify your ideal referral partners to create your profile
Meet Stacey Brown Randall
Meet Stacey Brown Randall
I’m Stacey, a referral expert, award-winning author, podcast host and national speaker. After generating over 112 referrals in one year, I reverse-engineered a repeatable framework that has helped thousands of business owners grow without constant marketing hustle.
Why My Approach Works Differently
Most referral advice focuses on:
One part of my method focuses on something far more effective: identifying who naturally refers you—and nurturing those relationships intentionally.
Referrals are already happening around you. Most business owners just don’t know how to recognize or leverage them strategically.
That’s about to change…
Why My Approach Works Differently
Most referral advice focuses on:
- Asking for referrals
- Incentivizing referrals
- Networking more
One part of my method focuses on something far more effective: identifying who naturally refers you—and nurturing those relationships intentionally.
Referrals are already happening around you. Most business owners just don’t know how to recognize or leverage them strategically.
That’s about to change…
As Seen In
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What Business Owners Say
Knowing who my referrals “most valuable people” are was one of the most empowering exercises I’ve been through.
David Ferguson, Financial Advisor
I learned how to intentionally generate referrals instead of accidentally coming across them. The best part – I have increased my referrals by 50% in just 4 months.
Len Nelms, CPA & President, Fair Tax Solutions
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